Wikileaks back with Stratfor files

He created the largest journalistic coup of the past 3 decades when he blew the lid of the US diplomatic cables. He is back now with Wikileaks publishing the Global Intelligence Files.

Excerpt of the kind of data the mails seem to have ( pic- from Wikileaks site)

Excerpt of the statement released by Stratfor after this incident ( image from fortune.cnn.com)

PR professionals on accounts that surface on the leaked mails are sure to clock some serious overtime.

Question is Julian Assange: Hacker or Lynchpin?

An app to serenade

Weiden and Kennedy keep pushing the boundaries of digital disruption. This time it’s for Heineken. Now all you need to do to serenade someone is use their app.

Choose someone from your Facebook friends, add the customization bits and just share it on their timeline. If you are lucky she will say yes. Launched during Valentine’s day, the app has proved to be successful as a marketing disruption for Heineken.

Go ahead try it. I did. And posted it on my wife’s timeline. 

The Rise of Inequality - the only upward graph

55 billionaries, over 150 millionaires and in 20 years we have failed to eradicate child malnutrition by 3%. P Sainath rips into the sham that is the World Economic Forum, the real India growth story and how the lynchpins of the Occupy Wall Street movement have at least got the address of the damn problem.

Here is where Journalism differs from stenography. 

Can healthcare really go 2.0 ?

The last we heard of Jonathan Schwartz, was when he quit as CEO of Sun Microsystems. Now he is back with a start-up aimed at creating a difference in the personal care segment of the healthcare industry. Carezone looks like a simplified version of Yammer, but the million dollar question is without any advertisement, can it create a self sustaining revenue model. AND will people put in the data? 

But what I like is this idea of disruption. This is what Lynchpins do.